Strategic brand management : building measuring and managing brand equity
Publication details: NEW DELHI PHI LEARNING 2009Description: 714 pISBN: 9788131719770Subject(s): MarketingDDC classification: 658.827 KELItem type | Current library | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Book | GD Goenka University | SOM | 658.827/KEL (Browse shelf (Opens below)) | Available | 16344 |
English
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