The Economy of brands
Publication details: New York Palgrave Macmillan 2010Description: 184 pISBN: 9780230232501Subject(s): ManagementDDC classification: 658.5038 LIN| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Book | GD Goenka University | SOM | 658.5038/LIN (Browse shelf (Opens below)) | Available | 15813 |
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| 658.502/WIE Management guide to PERT/CPM | 658.502/WIE Management guide to PERT/CPM | 658.5022/YAR Leading group and teams : managerial communication series | 658.5038/LIN The Economy of brands | 658.51/BPP Managing financial resources and decisions | 658.514/HBS Sparking innovation | 658.514/SHA Technology strategy for managers and entrepreneurs |
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