Davis, John <br/><br/>
Magic numbers for consumer marketing 

 - NEW DELHI  WILEY INDIA PVT LTD  2007 
 - 309 p. 
<br/><br/><br/>English 
<br/><br/><label>ISBN: </label>9788126510610 
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8 DAV  / DAV