Best, Roger J.
MARKET BASED MANAGEMENT: STRATEGIES FOR GROWING CUSTOMER VALUE AND PROFITABILITY - 5th - PHI LEARNING 2009 - 515 p.
English
9788120338968
Marketing
658.8 / BES
MARKET BASED MANAGEMENT: STRATEGIES FOR GROWING CUSTOMER VALUE AND PROFITABILITY - 5th - PHI LEARNING 2009 - 515 p.
English
9788120338968
Marketing
658.8 / BES